Catalogue > At random

Do you believe in Superstitions? Commonality of Beliefs [Co:beliefs], is an interactive digital installation that delves into the intriguing world of superstitions through immersive real-world experiences; exploring their role in fostering cultural cohesion, and examining the persistence and relevance of superstitious thinking in modern society. This digital immersion offers an opportunity for meaningful interaction among individuals and communities with similar beliefs and presents a fresh perspective on how superstitions are formed; expounding on the emotions people harbour in the digital realm, especially those related to uncertain futures. Our journey began with a simple question: "Why do people still believe in superstitions?" This question piqued our curiosity and led us to delve into the narratives of superstitious thinking that exist today. The research has been brought together in a VR experience and a 360 film produced in a narrative game environment, that visually and artistically express the anxieties and fears of modern people through three realms. By rendering these complex emotions experienced in an uncertain world through digital media, we make them more palpable.

Junghyun Kim (Zoey Kim) is a Visual Designer and Creative Editor based in London. She specializes in digital media and creates immersive, interactive experiences that blend technology and humanity. Through tools like game engines and real-time content, she explores new ways of storytelling that engage audiences and spark social dialogue. Zoey’s work invites active audience participation, using digital interaction to offer fresh perspectives on contemporary life. Drawing inspiration from everyday rituals and evocative objects, she crafts narratives that reflect both personal and collective experiences in innovative visual forms.